# Performance follow-up recommendation

Start after the paid test and essential tracking checks pass. Review seven complete Budapest days, excluding every marked agency QA action and payment. This is a recommendation, not a scheduled monitor or a claim that future verification happened.

Keep the existing configured4,000 HUF/day campaign budget. Actual daily spending may differ and must be read separately. Record actual daily Meta spend and impressions, GA4 Meta-tagged sessions, booking-CTA events, distinct paid consultation sources and matching raw Sheet receipts. Keep paid sources all-channel unless an actual source-to-ad join is available. A paid consultation is not attendance or a qualified downstream sale.

Decision rule: any successful paid source without a matching raw row after the documented normal processing interval requires immediate sync diagnosis. At the seven-day review, zero genuine paid consultations despite campaign delivery and genuine booking intent requires a focused booking/offer-friction review before increasing spend. Positive payments prove current outcomes, but small counts do not establish a winning creative or profitable acquisition. Compare the same closed-day metrics against the productive baseline and retain the existing selected assets until actual outcome evidence justifies a change.

No new campaign, budget increase, broad rebuild, client send or automation is authorized by this recommendation. Seven days at the configured daily rate is a28,000HUF planning amount, not a guaranteed hard spending ceiling. Read actual spend separately under the existing campaign authorization. It is separate from incidental test spending. Future lead volume and profitability are not guaranteed.